What is Product Update?

Product update is the process of releasing new features, improvements, and bug fixes to a product. It is an important aspect of product management, as it helps keeping in touch with users, ensure that a product stays relevant and competitive in the market.

a year ago   •   2 min read

Batuhan Çebi
Product Updates by Producter

Product update is the process of releasing new features, improvements, and bug fixes to a product. It is an important aspect of product management, as it helps keeping in touch with users, ensure that a product stays relevant and competitive in the market.

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The product update process is an iterative and ongoing process. The product team constantly monitors the performance and feedback of the product, and sets up strategies based on these and takes the lead in improving the product.

Producter Changelog Module
Producter Changelog Module


When it comes to the publish stage of the product, they establish a product network by sharing these processes with their users such as #buildinpublic. This ensures that the product remains relevant and competitive in the market, as well as keeping customers satisfied and aware of the product.

When deciding when to inform your customers about product changes, you have a lot of options. The updates might relate to:

  • Product redesign
  • Feature upgrades
  • New features
  • UI redesign
  • Bug fixes

These updates may be in different shapes or sizes.

What is Changelog?

A product changelog is a document that tracks and records all changes made to a product. This information is used to inform customers and stakeholders about new features, improvements, and bug fixes that have been made to the product. A product changelog is an important aspect of product management and is typically managed by the product management team using a product management tool.

Producter Changelog Module
Producter Changelog Module

Also you can read our Changelog glossary here.

TL;DR

Overall, product update is an important aspect of product management and is crucial to the success of a product. The product team uses various tools, such as changelog and product management tools, to manage the process and ensure that the product stays relevant and competitive in the market. The process is ongoing, and the team continuously monitors the performance and feedback of the product to make adjustments as needed.


Producter is a product management tool designed to become customer-driven.

It helps you collect feedback, manage tasks, sharing product updates, creating product docs, and tracking roadmap.

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