Articles

Glossary

What is Target Audience?

As a product manager at a software as a service (SaaS) company, identifying and targeting the right audience is crucial to your role. This blog is designed to explore how product managers can identify the target audience for a SaaS product effectively in order to ensure its success.

Eren Gündüz
2 months ago
Glossary

What is Team Management?

Team management is the process of organizing and coordinating a team of people in order to achieve a common goal. It involves setting goals, dividing tasks, and ensuring that each team member has the resources they need to complete their task.

Ferhan Gül
3 months ago
Glossary

What is Team Alignment?

In digital product management, team alignment is critical to success. It ensures that everyone on the team is working towards the same goals and objectives, and that they understand how their individual roles fit into the bigger picture.

Batuhan Çebi
3 months ago
Glossary

What is Product Leadership?

Product leadership is a term that is used to describe the role of an individual within an organization who is responsible for managing and developing products. This individual is typically involved in all aspects of the product life cycle.

Eren Gündüz
4 months ago
Glossary

What are Market and User Needs?

The goal of any digital product manager is to create products that users need and want. In order to do this, they must understand what users need and want, as well as what the market needs. This can be a challenge, as it requires research, planning, and analysis.

Samet Ozkale
4 months ago