What is Customer Segmentation?
Customer segmentation is the process of dividing a customer base into distinct groups of individuals that share similar characteristics. Businesses use customer segmentation to better understand their target market and develop marketing strategies that are tailored to specific groups of customers.
Why Product Hunt Doesn't Work Anymore — #2 Product of the Day
Yesterday, we had a launch at Producter and made it to the #2 Product of the Day. Yet, we still think that it's not worth it. Here are reasons why launching on Product Hunt doesn't work anymore..
Behind the Scenes: Product Decisions
Every product goes through natural stages before development. For a product to become successful, it’s important to have all the right pieces in place. That’s why product managers rely on mapping out the various product development stages to obtain greater insight into the next steps.
New Milestone: We’ve Raised Our $300K Pre-Seed Round
At Producter, we’re going beyond building a project management tool. We’re building a product management tool to help teams make the right decisions every day.
Producter: How We Created Our Early-Stage Growth Strategy
When a startup gets off the ground, it faces many uncertainties and difficulties simultaneously. As everyone tries to get to point A from point B, you uncover what A and B are.